WongSL ist der Vermarkter der Mister-Wong-Plattform. Diese werden keyword-basiert gebucht und oben rechts auf der Suchergebnisseite eingeblendet. Das kuriose daran ist, dass im Vergleich zur dort geschalteten AdSense-Werbung die WongSL Anzeigen untergehen. Das liegt möglicherweise daran, dass die AdSense Anzeigen einen höheren eCPM generieren. Diese Positionierung wird natürlich auch nicht dazu führen, dass sich dieser Zustand ändert.
Das Interface orientiert sich beim Aufbau an die bekannte AdWords-Struktur. Das Konto ist in Kampagnen, Anzeigengruppen und Keywords aufgeteilt. Der AdWords-erfahrene Werbekunde wird sich hier schnell zurecht finden.
Kosten
Bei WongSL werden Keywords monatsweise / quartalsweise gebucht. Hier gibt man dem System das gewünschte Keyword vor und erhält den WongSL-Preis. Wie viele Klicks man damit generiert, erfährt man nicht, nur eine grobe Einsteilung des Suchanfrageintensität.
Tipp: Anmeldung zum WongSL-Programm und die regelmäßigen Rabattaktionen abwarten, über die man per Mail informiert wird. Hier spart man 20% der Kosten.
Reichweite
Die Reichweite ist das Hauptproblem von WongSL. Long-Tail Keyword-Buchungen lohnen sich nicht, auch bei generischen Keywords wird im Vergleich zu Yahoo nur sehr wenig Traffic generiert. Daher lohnt sich eigentlich nur die Buchung sehr generischer Begriffe, für Long-Tail Kampagnen sind die pauschalen Keyword-Kosten zu hoch. Die generische Buchung ist allerdings nicht immer möglich, da WongSL nur die Buchung von maximal drei Werbeplätzen zu einem Begriff zulässt. Man kann sich zwar informieren lassen, wenn wieder ein Platz frei ist, aber man kann davon ausgehen, dass eine Buchung auf die Begriffe “Kredit” oder “Krankenversicherung” so schnell nicht möglich ist.
Screenshots
WongSL Kampagnenübersicht
WongSL Keywordübersicht
WongSL BuchungSeite speichern: Diese Icons verlinken auf Bookmark Dienste bei denen Nutzer neue Inhalte finden und mit anderen teilen können. 
The Webmaster Business Masters Course covers a range of need-to-know operational topics from developing a comprehensive business plan, to targeted marketing, to finding clients, to communicating effectively, to writing winning proposals, to signing profitable contracts. 
Demonstrates how to apply VB Script to web page design with step-by-step instruction on major programming concepts and additional sections on HTML coding, converting Visual Basic to VB Script, and adding special effects. (Intermediate).
A guide to help Internet site administrators select the best Internet Server connection for their own site covers such topics as modems and other hardware issues, online lease versus buy, communication problems, and more. Original. (Advanced).
Designed specifically for busy professionals, this guide to Dreamweaver 4 breaks down the work of designing, building, and managing a Web site into seven distinct and fast-paced steps. Background information on the Internet, the Web, and different approaches to Web publishing is provided, as is a detailed discussion of the foundational work-such as registering for a domain and finding and setting up a Web hosting service-that needs to be done before the process of building a site begins. Further steps investigate collecting and organizing site content; setting up an initial structure; creating pages by combining text, images, and hyperlinks; refining and polishing pages; and testing, deploying, and marketing the site.
Whatever environment you work in, you can build and manage a Web site that integrates cutting-edge technology with visual appeal, interactive functionality, safety, and easy maintenance. Powerful, time-saving tips are right at your fingertips in The Webmaster's Handbook.
The World Wide Web is currently experiencing enormous popularity. Not only do people want to know how to access information, but they are also interested in setting up an information server for the Web. Running a Web server allows for inexpensive, instant distribution of information, which can be frequently updated whenever changes are necessary. The Webmasters Handbook is aimed at information providers who want to create enhanced Web server functionality and provide fill-out forms support.
For HTML users who already have a comprehensive book such as Special Edition Using HTML, this book assumes they have a knowledge of the basics and some intermediate skills. Webmaster Expert Solutions picks up at that level, and provides more in depth coverage of higher-end topics. The CD contains all of the code and tools used in the book as well as additional tools and examples.
Web Content Rx is a hands-on primer that shows anyone--even technical novices--how to write high-quality, keyword-laden, search engine optimized Web content. Based on the latest research on how people read the Web, it also includes numerous tips, tricks, and techniques on writing a blog, training, and creating an audio or video podcast. 
First, there was HTML. Then along came JavaScript. Close on the heels of JavaScript came CSS and before you mastered that, along came XML. Behind every successful web page is an overworked and underappreciated webmaster with a big pile of books about various web technologies spilling out across their desk. That collection of books is a valuable resource for delving into the topics at depth (and at leisure). But when you need an answer fast, the dog-eared book you'll turn to again and again is the new third edition of Webmaster in a Nutshell. This concise and portable quick reference distills an immense amount of information on several languages and technologies into one compact reference book. This is one book that will pay for itself a thousand times over in time saved and increased productivity. Webmaster in a Nutshell puts a fast-paced introduction, detailed reference section, and quick reference guide to each technology all within easy reach. It's packed full of the genuinely useful information a webmaster needs daily, whatever the technology.
The wireless Web is a reality - don't get left behind!
The only book that shows the user how to set up and use an individual Internet account and how to set up a company as an Internet site. Includes coverage of doing business on the Internet, formatting text and graphics using HTML and HTML+, and using Windows 95 to access the Internet. Disk includes a sampler of Internet applications, such as InternetWorks, Chameleon, WSGopher, and more. .
Getting started building a Web site is simple enough-the hardware is cheap, the software is easy to install, and the market of potential visitors is huge. If it's a company Intranet site, you can even run it over the corporate network; with no need for expensive cabling and ISP connections. The problems come as your site starts to grow and mature. Web sites are supposed to be enticing and exciting (so as to attract new visitors), and contain ever-changing content (to make those visitors keep coming back). How do you maintain and keep control of a fast-growing and ever-changing site, while still keeping it informative, accurate, and error-free? The answer is automation; and the combination of Windows NT Server, Internet Information Server, a server-based data source, and Active Server Pages, makes it possible to design your site so that it's easy to manage and maintain. They even make it easier to add regular new content, and keep the site looking fresh. Do you know how many visitors your site gets, and who they are? How can you tell which topics your visitors are most interested in, and which areas of your site get the most traffic-and even what times of day are busiest? How do you implement secure access to certain areas, so that you can charge for premium content or prevent access to administration pages? This book tackles all these topics-under the three general headings of controlling, maintaining and monitoring your Web site. You won't see pages of setup information for Windows NT and SQL Server, or a tutorial for ASP or SQL. What you will see is down-to-earth discussion of the issues that webmasters have to face daily, and real code solutions. If you are building or administering a Windows NT-based Web site, this book should be on your shelf. 
Das Sparkonto ist ein modernes Sparschwein.
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These days, just about everybody has a Web site, whether it's for fun or for profit. The folks at Corel, who brought you CorelDRAW, the best-selling graphics program on the market, turn their focus to the Web with the Corel WebMaster Suite. Author and Web expert Paul Bodensiek calls the Corel WebMaster Suite "a soup-to-nuts Web authoring system with the power of the expensive models at a fraction of the cost," and he should know -- he wrote the book! Corel WebMaster Suite For Dummies takes you from the basics of Web page design to the powerful functionality of the built-in Wizards that help you create and manage your new Web site. You'll find useful advice and insight for all the WebMaster tools at your fingertips: advice on formatting text, building tables and frames, adding multimedia components, creating your own static and animated graphics, using forms and functions, and publishing your work to the Web for all the world to see. Even if you haven't yet decided to invest in the Corel WebMaster Suite, Corel WebMaster Suite For Dummies has something for you -- a 30-day trial version of the program itself -- included on the bonus CD-ROM. 
Here is a lifeline for the individual who has not been trained as a Webmaster, but who-whether by choice or under duress-has become one nonetheless. While most Webmastering books focus on programming and elated technical issues, The Accidental Webmaster helps readers deal with the full range of challenges they face on the job. Author, librarian, and accidental Webmaster Julie Still offers advice on getting started, setting policies, working with ISP's, desinging home pages, selecting content, drawing site traffic, gaining user feedback, fundraising, avoiding copyright problems, and much more. A must read for all accidental Webmasters, as well as for directors and managers of businesses, libraries, community groups, and other organizations that want to build and maintain a successful Web site on a volunteer or part-time basis.
The massive rush to get on the Internet has created a vacuum of qualified, trained personnel knowledgeable enough to establish and maintain a corporate Web site, forcing many corporations to seek the advice of highly paid consultants. This book teaches system administrators and others how to become a Webmaster, eliminating the need for expensive consultation. It details everything from start-up to shut down and gives the reader all the basic information necessary to set up and run an Web site.
Sparkonto
Publishers, journalists, and authors can be sued for violating legal standards thousands of miles away from where they work. This book, written primarily for journalists and editors, but of use to their lawyers, explains risks publishers should understand prior to publication, steps to take to avoid legal conflicts, and available defenses in the event of a claim. This new second edition of International Libel and Privacy Handbook is an updated nation-by-nation summary of libel and privacy law written by local practitioners in an easy-to-use reference format covering Europe, Asia, the Middle East, and the Americas. 
In this second edition of the best-selling WebMaster Macintosh, every aspect of this fun and easy-to-read guide for turning a Macintosh into a World Wide Web server has been updated. Readers get the newest information on software, HTML editors, tools, and applications. Not only is the text completely updated -- with the authors' immensely entertaining and witty style in tact -- but the CD-ROM has also been completely overhauled to include new shareware and freeware which users will find extremely helpful. 
Answers issues encountered in web site development and administration. From picking domains, choosing file formats, using and abusing cookies to security, legal issues and banner ads. From the Ask the Expert columnist at Web Informant magazine.
Build HTML tables, forms and more-in half the time! Don't let HTML's sometimes obscure coding requirements defeat you-turn to The Webmaster's Guide to HTML, by Nathan J. Muller. This time-saving development toolkit walks you through scripts, tables, forms, graphical components, and production utilities for creating or customizing sophisticated Web pages in no time! You get ready-to-use resources for building everything from simple feedback forms to credit card order forms-formatting text and illustrations-creating hypertext links-building menus and lists-designing tables-and developing image maps. You'll also discover how to add animation and self-running presentations to your pages-and use innovative design techniques to give your pages the professional look they deserve.
The Webmaster's Guru Pack teaches how to use Perl/CGI programs on hosted web sites and dedicated servers through extensive documentation, snap-shots, and full source code to many popular programs in use by thousands of web sites. With the included disk the user will be able to configure and run Guestbooks, Search Engines, Link Directories, Banner Directories, Classifieds (with unlimited categories), Page Counters, Online Auctions (with unlimited categories) and much more! Configuration of the scripts is simple even for the beginner!
Lee Gilbert is a successful web consultant, speaker and expert on anything New Media; with over 10 years of Internet Marketing experience.
Artikelverzeichnis Artikel-WikiEs gibt viele Artikelverzeichnisse im Internet. Viele davon sind ausschließlich für Suchmaschinen gedacht: Hier sollen viele Texte auf PR-starken Seiten veröffentlicht werden, damit die darin enthaltenen Links für Google ein positives Bewertungskriterium für die Zeilseite darstellen. Wir sind der Auffassung, das es auch anderes geht. 
The next revolutionary extension of HTML, Dynamic HTML, gives Webmasters the technologies needed to create stunning magazine-quality page layout as well as rich interactivity. With Dynamic HTML, Web page development evolves into a real programming challenge by moving away from the current static, word processing/page layout activity. This timely book serves as an in-depth introduction to the power and problems of utilizing this new tool. Readers learn how to support style sheets, fonts, and element positioning which changes on the fly. Readers are also guided through the maze of technologies and standards to show what can be done to update Websites using this powerful technology. With a practical, hands-on approach, the author shows not just what can be done, but how to do it in numerous applications.